Affiliate since: 12/31/1969, Power Rank: 99999999

The most overrated method used in SFI is earning VP's as your monthly income, or using methods to get VP's outside of the practice of logging in daily and completing your todo list. This is promoted as a way to earn money from the executive pool, but the pool extends over so many people that the money for each is very small and can be discouraging when this is the major focus.

The most underrated method used in SFI is advertising the ECA products outside of the SFI community. If we all picked an ECA niche that we were comfortable advertising and made niche web pages with blogs for these products, our executive pool would increase as well as our CV and DC income. Since there are so many countries involved, advertising within individual countries the products that are sold by members of their country is also underrated. There is so much that could be done in advertising that is overlooked. You don't have to be rich or spend a lot of money, you just have to find something in SFI you are passionate about and advertise it every where you can. It would be easier to sign up ECA members if we could show them this kind of activity and how it is paying off.




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The most overrated method used in SFI is earning VP's as your monthly income, or using methods to get VP's outside of the practice of logging in daily and completing your todo list. This is promoted as a way to earn money from the executive pool, but the pool extends over so many people that the money for each is very small and can be discouraging when this is the major focus.

The most underrated method used in SFI is advertising the ECA products outside of the SFI community. If we all
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Affiliate since: 12/31/1969, Power Rank: 99999999

Start with your welcome letter. Advise them to earn enough points to become an EA, and to read some of the additional information, but then reread it in their second month to get the points. This has a two fold value. They get the information in their first month to allow them a better understanding of the program, and then they get the VP in the second month after reviewing and refreshing their information the second month.

I advise them that they won't gain much in the first month by going beyond the 1500 points, but to get as many as possible from clicking on the daily items. Then in the 2nd month, they can go for EA2 or btl whichever they are able to achieve and this will have more advantages than rushing through to the highest level they can in the first month and then coming short in their second month.

The second month separates the tire kickers from the serious individual. By addressing this in the welcome letter, you eliminate the tire kickers sooner.
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Start with your welcome letter. Advise them to earn enough points to become an EA, and to read some of the additional information, but then reread it in their second month to get the points. This has a two fold value. They get the information in their first month to allow them a better understanding of the program, and then they get the VP in the second month after reviewing and refreshing their information the second month.

I advise them that they won't gain much in the first month by
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Affiliate since: 12/31/1969, Power Rank: 99999999

Turn the question around to "Why should I invest in myself". That is what you are really doing, investing in yourself, by purchasing from SFI the tools to gain your own business. If you were to start any career, business or anything that depended on your skills, wouldn't you be willing to pay to achieve those skills? Wouldn't you pay to purchase the supplies and infrastructure needed to grow either that business or career. Many, many people pay thousands of dollars for a college education. SFI gives you what you need to succeed in any business using the internet or even your own place in the world. Therefore, you are not investing in SFI, but in yourself, and any time or money you invest to grow your business will be growing your skills, knowledge and develop momentum toward your success in SFI and in life.
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Turn the question around to "Why should I invest in myself". That is what you are really doing, investing in yourself, by purchasing from SFI the tools to gain your own business. If you were to start any career, business or anything that depended on your skills, wouldn't you be willing to pay to achieve those skills? Wouldn't you pay to purchase the supplies and infrastructure needed to grow either that business or career. Many, many people pay thousands of dollars for a college education.
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Affiliate since: 12/31/1969, Power Rank: 99999999

Creating and joining Co-ops are proven methods for improving your business. Gery has written a book about famous Entrepreneurs and one of the constants in his book of interviewed people was that more of them would have joined more coop advertising. Therefore I say a Coop is valuable for building your business by adding more PSA/s.

On the other hand, a blog is vital to your business if you use it wisely and continually upgrade and add to it. Here is where you state how SFI and TC have added value to your business, where you put all of your successes. It could be a FB page instead of a blog.

Therefore, both are needed to push your business forward.
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Creating and joining Co-ops are proven methods for improving your business. Gery has written a book about famous Entrepreneurs and one of the constants in his book of interviewed people was that more of them would have joined more coop advertising. Therefore I say a Coop is valuable for building your business by adding more PSA/s.

On the other hand, a blog is vital to your business if you use it wisely and continually upgrade and add to it. Here is where you state how SFI and TC have added
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Affiliate since: 12/31/1969, Power Rank: 99999999

Before you can target the groups you have to find them or build them on your social sites. You can find groups by:

1. Googling your passions, then joining the group and being an active member.
2. Set up groups in facebook, pinterest, linkedin and any other social site, that meet your interests and become an involved owner.
3. Use Traffic Exchanges and watch for free advertising there. You can advertise anything from joining SFI to product pages.
4. Join local groups in your city or area that share your interests.

After you find the groups and have become involved, then you can use your advertising as part of your signature, you can contact individual members because you will have their information, you can send a batch email to those you feel might be responsive.

Ways you can target them:

1. Individual emails since you have their email. The more personal your message the better the response.
2. As the moderator or owner of the group, draft frequent messages or Tweets that fit the object you are promoting.
3. Splash and Capture pages on your personal website can work for large groups.
4. Write new items and articles about your ideas and passions.
5. Don't forget to respond to anything they may write or say. When you have built up respect and confidence in you, your advertising methods will be much more productive.
6. Since groups may be very specific or varied depending on the members, being responsive to their needs and ideas will allow your the opportunity to target your advertising naturally.


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Before you can target the groups you have to find them or build them on your social sites. You can find groups by:

1. Googling your passions, then joining the group and being an active member.
2. Set up groups in facebook, pinterest, linkedin and any other social site, that meet your interests and become an involved owner.
3. Use Traffic Exchanges and watch for free advertising there. You can advertise anything from joining SFI to product pages.
4. Join local groups in your
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Affiliate since: 12/31/1969, Power Rank: 99999999

A good financial budget for SFI depends on your financial situation. Regardless of your situation investing in the first month is often followed by despair when the person discovers how small the return is on VP earned. Therefore: here is my recommendations.

1. First month place a standing order. My preference is for one hundred Tcredits. You don't need to invest any more. Go to Tripleclicks and help them set up their transfer buying items and purchase them to increase their first months commissions, as that will give them more incentive to stay.

The first month it is very important that your people make EA, which can be done with no investment. This is the month to use your Tcredits to check out TripleClicks, and to study. Caution them to save some of the launch pads because the second month it is much harder to make EA. Advise them to study about marketing and advertising offering them good ideas and help for this. First month will set the stage for their business if they spend it studying and learning the system. If they want to invest more suggest Sbuilder Units.

2. Second month. By now they should be familiar enough with the SFI system to gauge how much they want to invest, have some idea as to where their investment should be spent. Their knowledge in this area will determine how much they should invest. Since they are already transfer buying, using the Tcredits in auctions and games, and keeping up their SO, they will be EA2. Now is the time to take advantage of any PSA's added in the first month, and strive to gain more through advertising. Expanding their advertising to the products that they have purchased in transfer buying, by advertising how well these products worked for them, should give them even more commissions their second month.

Third month. This is the time to invest whatever you feel you can in gaining new PSA's and advertising TC products. Now that they have some indication of how well they can work SFI, and where their strengths lie in building this business; is the time to begin to invest more by purchasing more products, and more advertising.

A part of their investment should be spent in helping their PSA's gain EA2 and them becoming a BTL. If they have build a solid foundation in the first two months, becoming a BTL and an ECA should be the goal to gain the most profit from SFI available to them. If they are fortunate to have 1 or 2 active PSA's they could strive for Silver.
Many people don't stay in SFI because they haven't learned the ins and outs of building their business using their strengths.They are striving and working hard doing the dailies and some advertising, but haven't established a strong foundation to work from. Investment in SFI doesn't build a solid foundation if you are spending your investment where it isn't working the best for you. SFI can be worked free for two months and still provide a small commission. Why invest in something you have little knowledge about? Study and learn to make your investment work for you.
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A good financial budget for SFI depends on your financial situation. Regardless of your situation investing in the first month is often followed by despair when the person discovers how small the return is on VP earned. Therefore: here is my recommendations.

1. First month place a standing order. My preference is for one hundred Tcredits. You don't need to invest any more. Go to Tripleclicks and help them set up their transfer buying items and purchase them to increase their first months
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Affiliate since: 12/31/1969, Power Rank: 99999999

This is a wonderful opportunity to find and send an appropriate Ecard with a little note of appreciation that they have come back. You might ask them what new goals are they setting. Let them know that a lot has happened in SFI. That they might want to check out and try all the new games. Then let them know that you will be there for them and they can contact you anytime.

Affiliate since: 12/31/1969, Power Rank: 99999999

Always, Always, and Always again, be sure that you send Ecards to everyone for any accomplishment, win or even for logging in. These build confidence in you and re-pore'.

Tell some personal stories that pertain to SFI in a fan page in Facebook. Invite all of your members to join Facebook and any other social media you are involved in yourself. Use these mediums to broadcast your success.

Write your weekly newsletters and acknowledge any accomplishment that anyone of your team made have made.

Be active, involved and available to any of those that request help, ask a question or respond to something that you have done.

Identify common problems, and send emails with suggestions to solutions for the problem to those you have identified.

Join SKYPE and invite them to SKYPE you, message you in any way they can.

Have a blog or other instrument outside of SFI that is pertinent to SFI material and information so that they can see that you are very active, involved and interested in their success in as many ways as possible.

Write your active people extra news items, and your inactivity people motivational items and from the Forum, AskSC and other places that identify even the smallest gain or success in SFI.

Don't be concerned that you are sending too much information. Just be sure that you contact everyone at least once a week. Make your newsletters interesting and short. Make your motivational items short and have pictures or some personal item that improves their knowledge or you and your ability to lead them in SFI.
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Always, Always, and Always again, be sure that you send Ecards to everyone for any accomplishment, win or even for logging in. These build confidence in you and re-pore'.

Tell some personal stories that pertain to SFI in a fan page in Facebook. Invite all of your members to join Facebook and any other social media you are involved in yourself. Use these mediums to broadcast your success.

Write your weekly newsletters and acknowledge any accomplishment that anyone of your team
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Affiliate since: 12/31/1969, Power Rank: 99999999

I like the full genealogy when I am using the filters. Once a month I go through each of the filters, because they give me a different perspective on how my whole group is progressing. I also use different sorts once a month for the same reason.

Most of the time I use the sort for todays VP. That lets me know how my workers are progressing. If I see that they aren't getting the VP they should on a particular day, I go to their ledgers and check and see if they are missing something or if I can give them a helpful tip.

I use the filters if I need to see a particular person for some reason, or have a specific group I want to target and send more help to. For instance those who have worked SFI in the past and quit. I try to send this group a separate mailing every month to motivate them to do more SFi. I find out a lot from this group. They are more apt to answer my message and let me know why they quit. I use the sort to get the Total VP, and then the communication filter to send an Ecard to these members.

I use the communication filter more than most of the other filters because of the Ecard availability there.
I can sort for the group I want, then develop a common ecard and copy and paste it to every one I feel will benefit from the card. This doesn't take a lot of time and get them some information in a great way.
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I like the full genealogy when I am using the filters. Once a month I go through each of the filters, because they give me a different perspective on how my whole group is progressing. I also use different sorts once a month for the same reason.

Most of the time I use the sort for todays VP. That lets me know how my workers are progressing. If I see that they aren't getting the VP they should on a particular day, I go to their ledgers and check and see if they are missing something or
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Affiliate since: 12/31/1969, Power Rank: 99999999

IF SFI and TC became prevalent on the TV in ads or infomercials, it would drastically increase the ability to recruit ECA stores.To use TV to promote TCECA stores could be done by setting up a coop with each ECA store that was interested in having ads could join. There is a tremendous language barrier, but ads can be made so that they transverse language or the participating members could handle short introductions in their language for TV ads to be placed in their country.The Fingerhut ad described below could be placed in any language and people would know what it was about. Fingerhut it likely to be understood in any country that they are prevalent in.

A coop could be formed that every member could participate. This would be an ad for PSA members. It could be presented as a membership organization and pictures of people from all different countries could be streamed across the ad. When someone joined, a member of the coop from the country of the inquiring person could be asked to respond.This way we would be advertising so as to make the SFI logo familiar in many countries and explanation would be kept to a bare minimum.

If it were an ad, I would pattern it after Fingerhut's ad which is clearly followed and easy to tell that they have many products. It is nothing more than a bunch of interesting product pictures with Fingerhut in the middle.TCECA would be a presentation of the TCLogo with numerous pictured items around it. Each picture having the name of the ECA store underneath the picture, in whatever language the ECA speaks. Because we are promoting the logo, the ads could be published in all languages and TV systems; since it is nothing but product pictures and a logo. The pictures could be streaming across the page above, below and around the TCECA logo. ECA's could purchase the ads to put in their country, and record a short introduction in their own language.

If it were an infomercial, the coop owner or possibly SFI & TC could produce the infomercial, then set up a coop and charge the ECA members a portion of the costs of making and distributing the infomercial. The SFI portion could include signing up PSA's, who would then be distributed through other SFI members who had joined the infomercial coop, but didn't have active ECA stores.

Since the language barrier would be greater in the infomercial than in the suggested ad, provisions would have to be made with ECA members using Skype or some other web conference system where each country and all languages could be presented.

This is probably too big a project for any individual member. SFI would need over site and to give approval of any ad or infomercial of this scale or risk their business.

I hope that SFI will take a look at Fingerhut's advertisement because it is something that TCECA program could emulate with great success. Being on TV would greatly add to SFI's and TC's credibility.

As to any one member advertising on TV, it could probably be done on a local basis by using materials SFI already supplies. It would depend a lot on what local stations charge and require of their advertisers.
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IF SFI and TC became prevalent on the TV in ads or infomercials, it would drastically increase the ability to recruit ECA stores.To use TV to promote TCECA stores could be done by setting up a coop with each ECA store that was interested in having ads could join. There is a tremendous language barrier, but ads can be made so that they transverse language or the participating members could handle short introductions in their language for TV ads to be placed in their country.The Fingerhut ad described
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