I find that it's generally easier for me to sell products I like and use because I can provide better and more personal information on said given product. I'm a fan of PURJAVA, for example, and I'm always happy to talk about it. The result of this is that my like of the product shows in my face, my tone of voice, and my body language, which means I can sell it that much better. Now, I also use "The Natural" line of products, but I personally find it hard to rouse my passion over cleaning fluids.
Of course, if you want to encourage mutualism and actually benefit your own stores, you might connect with other ECAs and promote their products in return for them selling yours. That tends to be a win-win because more people wind up learning about what you've got, you make a decent profit in your store, and you also earn your commissions on other items you sell. Still, the one basic concept holds true: sell what you yourself enjoy using, and customers are more likely to want those products.
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I find that it's generally easier for me to sell products I like and use because I can provide better and more personal information on said given product. I'm a fan of PURJAVA, for example, and I'm always happy to talk about it. The result of this is that my like of the product shows in my face, my tone of voice, and my body language, which means I can sell it that much better. Now, I also use "The Natural" line of products, but I personally find it hard to rouse my passion over cleaning
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