It doesn’t matter if you have the world’s best home based business opportunity, unless it is marketed well, its target base prospects will not find it.
In the world of entrepreneurship, if you want to stay on the top you’ll need to acquire key marketing skills in order to face the following challenges:
- Dealing with a constantly changing marketing environment.
- Understanding the whims of the all-powerful, make-or-break search engines.
- Keeping up with new technology, such as mobile advertising and
- Maintaining a level of excellence in verbal and written communication.
Acquiring the much needed marketing skills to address the above challenges in marketing SFI and passing on those skills to your downline is one of the best supports you can give to them.
Here are some of the most valuable marketing skills that you should teach your downline to make them successful in marketing SFI:
- Social media skills
To be effective in using social media, emphasize to them the following: Be clear about their goals, keep thinking SEO, provide value to the reader, make it a multi-direction conversation, get active with groups, go beyond their network, be brief, don't fall into online slumber, and think before posting.
- Network marketers need good narrative instincts.
Story telling has always been at the heart of great marketing because it can elicit an emotional response and generate a connection. People are becoming increasingly discerning about the brands they trust online, so network marketers need good narrative instincts to craft content and a message that can cut through the noise and impact potential prospects.
- Digital and mobile marketing have changed the marketing landscape. The ability to learn and stay with the latest trends and technology is essential.
- Communication including being a good listener.
Articulate your point of view well via speaking and writing and always be focused in listening.
- Creating good content.
Content is your most valuable asset. It's what attracts people to your website, get's shared across social media platform and is what helps convert visitors into sign ups.
- Have a thorough understanding of how to track success.
Network marketers need to be familiar with analytics. They need to understand the web analytics service offered by Google Analytics, HubSpot, etc. to track their success accurately.
Conclusion:
When you teach your downline the above most valuable marketing skills which they need to grow their SFI businesses, you’ll not only help them how to become self-sufficient and self-sustaining in growing their SFI businesses but you’ll also benefit in higher commissions.
less
It doesn’t matter if you have the world’s best home based business opportunity, unless it is marketed well, its target base prospects will not find it.
In the world of entrepreneurship, if you want to stay on the top you’ll need to acquire key marketing skills in order to face the following challenges:
- Dealing with a constantly changing marketing environment.
- Understanding the whims of the all-powerful, make-or-break search engines.
- Keeping
...
more
